Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Andrei Kuzmenko · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Are you open my program this morning to pick out a frame for a picture when I noticed you have more frames so I thought that was from you to me. After I chose it at the App Store I find out I was being charge for it. I guess I should except that and would think that but I didn’t. Had I known then I certainly wouldn’t of boughten them! Live and learn.
These frames are beautiful.❤️
Very nice app.Frames are beautiful.I always use it for class pictures
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