Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Western University of Health Sciences · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Lots of great links and info, however because this app relies on redirects, making this information available on mobile is a bit perplexing. The process of filling out google surveys from a cell phone, and having to enter credentials over and over for each form is unnecessarily tedious. Additionally, some of these resources (such as the link to my program’s google calendar) have not been shared with me personally in any other format as of this writing, making this app the only way I have to access them. The problem with this is that on iOS 13.5.1, users are unable to copy any of the hyperlinked urls to their clipboard, or otherwise export them from the app. When a user clicks links with in the app, a view-only web browser (not safari or system default browser) is launched. Taken together, this makes sections like “links to bookmark” and the aforementioned calendar link essentially useless.
Your upperclassmen helped us prepare this excellent resource to help you transition successfully into the WesternU family! The app includes the Welcom...