Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ZOZO, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love this app. Anytime I purchase new items I search the app to see how others have styled it. This app gives me so much confidence and helps me think outside my usual style
It’s really fun for browsing purposes and was using it months just to learn how to coordinate. But today I wanted to post my own coordinate to the community but I keep getting “server error”. Cannot post or even save draft. I was able to save clothes I own but cannot edit the specific. (Saving clothes into items I own is also a gamble and only works like 50% of time)
I’ve had this app for a couple of years now. I’ve always loved how you see everyone’s style within the app & you even have the opportunity to purchase their outfit set up. The vote system is pretty neat as well since it let’s the community choose who had a nice look for the month. You have the option to put in what brands you wear as well. This app really makes you feel comfortable in the styles that you bring to your page. I can’t wait to see how this app continues to grow and prosper. -Dreadful Desire (@dope96 on the app!)
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