Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Danyil Filippov · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The game keep glitching out to my home page, then when I go back in the game it starts the whole levels over! I tried two times and got to about the same spot and it just glitched out again. This game is not working at all!! Definitely needs to be fixed before anyone plays this game. It was a great/fun game at the beginning and then it all went bad! 😡😡
Take control of a powerful black hole and unleash its insatiable appetite to clean up messes!