Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Minh Quyen Chun · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Worst app makes you do a stupid free trial $100 a month do not get
Developer wants me to leave a review but I haven’t been able to evaluate yet because my current interaction was: -click app icon -immediately a pop up appeared wanting a rating. Prematurely requesting my rating at the very beginning of onboarding leads folks to leave fake reviews so that certain can be used and evaluated.
The graphics are amazing. Loving this app.
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