Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Move To Play Holdings LTD · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
We have to understand this is a crypto earning game so expects should relate to the community involved. If not involved in discord or x then you should check them out before judging or criticizing this project. The developers also constantly supply announcements in game but for other players inputs social media is a great source. Personally, I’ve been playing this game for a few months now and it is one of my favorites so far. The nfts marketplace is great and affordable for now. The game is still evolving and just received an update for rainbow eyes which seem like a great feature. My only complain is the amount of berries needed to pay and the advantage it brings. It’s easy to get low on berrys and have to purchase more cause the earn potential to be low. Hopefully this is fixed soon.
The new Cathletics feature made the game unplayable for me. It costs 5 coins to join in, but I can’t ever win 5 or more coins back. I was totally Free to Play. Upgraded my one cathete to a true NFT. Now I can no longer earn coins in the game except through the Walken Runner app. Disappointing change, the new Cathletics feature. I barely open the game at all, now. The game really doesn’t incentivize walking. The blue coins earned by walking can’t be used anywhere except upgrading Cathlete levels, which also costs the yellow coins which I can no longer earn. I have more than 1,000 blue coins with nothing to spend them on.
1) Current update claims it fixed the launch screen freezing bug, no, it didn’t. 2) Now they force you to create an account - will I start from scratch or my progress somehow will link to this new account? I have no idea. No communication given. Maybe it’s better not to do anything. Sad to realize you were fool and didn’t foresee they would change the rules and after almost a year of daily activities you are left with zero. I wouldn’t start over again because in the hindsight I consider it pure waste of time - checking the app several times a day, very slow progress (do you remember Achievement app - this one is even slower) unless you put money in - than it diverts the whole purpose, right?:) coin worths nothing, it’s a 100% pay to win scheme. Thank you, kids, without me, please. 3) positive reviews are fake. Real people don’t write like this. It’s ridiculous how many recent positive reviews use keywords “reliable software” because the mass concern is that the app is unreliable, clowns 🤡
Walken is a Web3 walking app that gamifies daily physical activity (walking and running) and makes sticking to a healthier lifestyle easy and fun. Gra...