Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Denys Kotelnykov · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I had hoped this might be the solution I was seeking and willing to pay for, but downloading, installing, opening to see if it’s what you want is a complete waste of time. There is no way use it and find out if it is worth buying unless you buy it. Might be great, but nobody will ever know, since the dev has weirdly locked down all functionality. Very odd choice if you want to sell copies of an app. I mean, why build it or put it on the app store in the first place??? On a positive note, the app is really great at wasting 10 minutes of your life that you’ll never get back.
Mic cannot be unmuted to allow you to even see whether the audio to midi works well without signing up for a subscription. Impossible to use, even just to demo, without paying.
Why not just charge for basic functionality and add subscription fees for additional features instead of making it free to DL but worthless without subscribing? What’s the point?
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