Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Chris Ewing · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I adopted the virtual Sandtray app, which now allows the client to build their tray remotely, when Covid forced me to work remotely. I’ve used it successfully with kids from 5 to adults. It offers some things that traditional sandtrays don’t, including a more animated gaming-like experience that is VERY appealing to tweens, teens, and many adults. It is emotionally powerful. You really feel like you are IN the world. While gaming isn’t my thing, I will continue offering it as a therapeutic alternative to traditional sand tray work even when I’m working face to face again because it is so appealing to many and such an amazing therapeutic tool. I’ll be honest. It is such a powerful program that there is a learning curve in getting comfortable with it, but the developers offer live support (free) and kids seem to grasp it immediately. It’s worth the little bit of effort to master it because it is such a powerful therapeutic tool. I’m an “old fart”. I think people that have grown up more in the digital world will find it pretty intuitive.
Fabulous tool for the therapy office - but the addition of the remote feature (allowing therapist to witness the client creating the tray during tele-health sessions) makes this an important addition to virtual play therapy work. Amazing to be able to connect to clients using this platform during this time we can’t physically share the same space.
The app was and continues to be a game changer in my ability tO provide quality Telehealth and in person services! As a therapist I was very sad to think that I would not be able to use Sandtray in my practice due to Covid-19. The Virtual Sandtray App and team has not disappointed! The customer service is second to none and there could not have been more thought put into the app to keep it true to tenets of Sandtray and confidentiality!
The Sandtray is a tried and true process used by many Play Therapists with clients of any age. The Sandtray process is ‘elementally therapeutic by pr...
| Name | Price | Type |
|---|---|---|
| Props - Fire | $0.99 | One-time |
| Effects - Magic | $0.99 | One-time |
| Props - Bridges | $1.99 | One-time |
| Animals - Adorable | $1.99 | One-time |
| Animals - African | $1.99 | One-time |
| Buildings - Castle Builder | $1.99 | One-time |
| Animals - Fish | $1.99 | One-time |
| Animals - Cats & Dogs | $1.99 | One-time |
| People - Family | $1.99 | One-time |
| AutPlay VSA | $14.99 | One-time |