Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Pradeep Thapa · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Very good resource. Not happy with ads running across the bottom.
If you like silly game pop-ups that you can’t exit, this if for you!
This downloads a stupid game. Seems to works for a few moments then a game pops up that you can’t get past nor uninstall - at least not that I can find how to get rid of it.
This application contains the classic Vines dictionary from Old and New Testament. It includes words from the whole Bible. The entries in both OT and...