Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Titans of Industry · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
A simple text editor that’s integrated with the files app that doesn’t want to charge me a monthly fee to use, plus it’s GORGEOUS! Well worth the money!
A fantastic text editor. Clean interface, easy to use, great features and simple operation. An unfussy app that does its job without distraction. Worth it at twice the price, and a steal at current cost.
The app is simple and nails its purpose (which is refreshing!) I had a couple suggestions / noticed a small bug which I emailed to the developer. He responded promptly and had already fixed or planned fixes for several of the issues.
WHAT'S NEW IN v2.0 • Multiple tabs - Edit several files simultaneously • Custom fonts - Choose your perfect typeface and size • Line numbers - Profess...