Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Pham Ngoc Hanh · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
But I’m an app person. I’ll download apps whether I need it at the moment or not. I work from home, so I rarely have to translate anything. So I opened this app a few days ago in-store to translate Asian script in the side of some home decor prior to purchasing and faced options to upgrade to premium to use the app offline, and even if there was wifi, I still would have to upgrade to translate text from an image?! I understand wanting to make money, but I automatically delete apps that make you purchase before you’ve ever even used the app.
First of all you shouldn’t have to pay for a translator it’s just a translator that people use to talk to people in a different language and plus you’re not gonna go somewhere and you’re gonna see someone that doesn’t know English like who cares you shouldn’t even have to pay for a translator it’s just a translator you shouldn’t have to pay Plus I tested it out and it doesn’t even work properly
Downloaded it just because of the amazing ad I saw someone posted on Reddit. Nice to see companies are actually understanding gen z humor.
Traveling new places or learning new languages with Translator app. The Translator app let you translate text, text from image in almost all availabl...
| Name | Price | Type |
|---|---|---|
| Weekly Subscription | $1.99 | Weekly |
| Weekly Premium Membership | $3.49 | Weekly |
| Weekly Premium Member | $3.99 | Weekly |
| Monthly Subscription | $12.99 | Monthly |
| Monthly Premium Member | $15.99 | Monthly |
| Annual Premium Member | $39.99 | Yearly |
| Lifetime Premium Member | $54.99 | One-time |