Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Transports publics genevois · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is so bad that it is effectively useless The paper map is better and that is not worth the paper it is printed on. Impossible to find where stops actually are. As a tourist forget about navigation in geneva on public transport. I have to ask people where specific bus line stops are. For the Swiss that like precision this is amazingly bad
The new version does not allow the purchase of tickets for others from Buying Tickets. I have to go through Routes, create a route and then purchase the ticket from the route. There is no button for passengers per se but a bit of gray bar below my name that will allow me to add a passenger. Also TPGFlex links to a dead page. Update based on answer from TPG: The add passenger button was working in the previous version. That button is NO LONGER VISIBLE in the current version. It should be below my name but that is no longer the case.
Seems the app freezes on load and stuck on launch screen. Location data also takes too long to load. It’s a better idea than the old app feature wise, but the old app works better so I recommend users download that instead.
- THE OFFICIAL TPG APPLICATION - Optimise your daily travel time and get around easily on the entire network of Greater Geneva, in SWITZERLAND and FR...