Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Toby Coulstock · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Other “Today” type apps didn’t work for me: I can’t make my list in the mornings, but others won’t let you schedule ahead of time, much less schedule for several days. It focuses on “today”, but doesn’t limit scheduling to only today. If something doesn’t actually get done, it doesn’t just disappear, and can very simply be rescheduled. The notifications are enough to remind me of a few “MUST do’s” without being annoying. This one really is different, thank you!!
Whenever I try to add a list to the “everything” page, the app crashes. Otherwise this app works great.
When I downloaded this app months ago I gave it my usual quick look just to see if it caught my interest. Thinking it was just another to do list that looked a little confusing at first glance I didn’t spend much time on it. After having taken the time to explore it some I now appreciate how functional it is. I like that it focuses on Today and Tomorrow and that items adjust as each day passes. It also provides for prioritizing, setting notifications, checking items off and adding lengthy notes through an uncluttered interface. A very well thought out app that I almost overlooked.
A large list of things to do can be daunting. To Do Today allows you to focus on just a few - whatever half-handful of things you want to complete tod...