Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗UndercoverTourist.com · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love being able to tweak the hotel and days to find the right combination for my budget. Beautiful and fun app.
The app makes it so easy to plan a trip and make adjustments. I actually preferred looking at hotels and costs on the app rather than the Disney World website. There should be something like this for all major theme park destinations. Love!
Big fan of Theme Park Frog and Undercover Tourist, so thought I’d give the app a try for my next trip. In general, it’s a great app for a beginner. Gives you the key choices you need to make in planning your trip and all the info on the various options (ie: difference between staying on property vs off, differences between the resort tiers). Is great for calculating an estimate of what the trip you’ve been dreaming about will cost, and playing around with what the different options will do for your bottom line. HOWEVER. I feel it pushes a car rental when there’s really no need for one if you’re staying on property the whole time. I wish they’d partner with Sunshine Flyer or Mears to show that option/cost as well. I’d also love to see an option for calculating an approximate budget for dining (ie: questions that ask if you will do a grocery delivery for snacks or not, how many meals a day they’ll do quick service, how many table service). They already calculate character dining if you select that option, I assume. Also, they suggested a magic ticket which isn’t valid for the dates I selected. So. I think this is a great starting place for people who are really unsure of budget, but from there they should definitely enlist the help of a Disney vacation planner if they’re going to stay on property for more specific advice and help.
The Theme Park Planner app from Undercover Tourist is the easiest way to plan your theme park vacation! From start to finish, plan your next vacation...