Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Future plc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
So in the latest release, all my saved articles over the years have disappeared. Plus night/dark mode has disappeared. Exactly what does bug fixes and enhancements mean? Seems you just made things worse.
I’ve enjoyed The Week news reports for years in magazine and digital formats, BUT the digital site doesn’t “refresh” the daily update on a regular basis (fails 2-3 times or more a week) and requires either rebooting the iPad or deleting the app and reinstalling it (fastest way). But, deleting the app also means that you have to reset the app if you want to read more than the daily updates in the digital format. VERY FRUSTRATING. And I have contacted them and this appears to be the only “fix”.
I miss the Daily Briefing section. Did you consult your readership on that change or did you make it unilaterally. I also feel that when I started my membership you strived really hard to show equal numbers of views / articles to obviate bias. Over the last 2 years you have shown a preponderance of left wing articles. I would like to see you return to present different views to demonstrate a clear commitment to impartiality.
The Week curates the most relevant and important news from more than 200 trusted UK and international sources into one concise, informative and entert...
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