Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗27 Crags Oy · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I don’t know how you built such and unintuitive user interface. I’m writing this review after one day of using this app! Here are some of my gripes. 1. There’s no way to easily filter routes in the app. For example, I want to be able to easily search for boulders V6-10 above 1 star. There is no intuitive way to do this in the app. 2. It is unnecessarily difficult to download areas. You have to download “sectors” individually, there is no way to download an entire area (e.g. Rocklands). Why not? Also, my friend downloaded some sectors that were not available later on when he was on airplane mode. 3. The app crashed when I was trying to download a larger “sector” and I came to write this review, cancel my subscription, and search for another product that works. Hope you guys fix this! Would be nice if it worked.
The bugs people complain about seem to have been fixed. Has a much better mobile map than Mtn project for finding climbs. More info than Mtn project but fewer routes.
As an avid climber I am always for the progression on the sport and promotion of the areas. However… this app is quite useless if you don’t buy premium which is just over $8 per month. I can’t believe it is that expensive for an app that has bugs and is so simple which means that this is a bit of a rip off and upkeep costs don’t match the price. Compare this subscription to that of say F1 which is cheaper and is for a complex app where you can stream races any time. I’m not buying into this. Big big shame.
Stop searching, start climbing. This is your epic guide to sport, trad and bouldering adventures, with thousands of topos created and moderated by loc...
| Name | Price | Type |
|---|---|---|
| Premium subscription monthly | $8.49 | Monthly |
| Premium subscription yearly | $44.99 | Yearly |