Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗BJA Consulting Pty Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is fantastic and very well thought out and presented. I am a regional airline pilot and use this technique all the time. Every level of aviation will benefit from this app. Captain Jacobson has really developed a masterpiece with this app, I have it on my iPad and phone. I find myself regularly re reading and absorbing the wealth of information contained within this app. Great work Sir Take care
As a student pilot, I’ve spent ~20+ hours learning to land. Before I switched CFIs and my new CFI taught me the Jacobson technique, I was completely perplexed by landings. Mine were inconsistent and sad, despite all the time I sunk into pattern work. Now now! This technique works guys. My only criticism is that the app explains the technique (or at least, my understanding of it) in a confusing way. It really just boils down to picking a point on the runway, starting to flare/stare at the end when you pass that point (with rate of flare depending on plane) and profiting. I feel like the level of detail the app goes into about the math muddles the picture a little and makes it hard to grasp the key concepts. So, four stars. Overall, thanks Mr. Jacobson for putting some science into flying!
Ask any student pilot, or experienced pilot what the most difficult phase of their pilot training was, and universally the answer will be "landings." Why is that? As in all things aviation, much of what is taught is based on how your instructor was taught. So much of learning how to land was based on the Goldilocks method of teaching. "You flared too high," "you flared too low", "you flared just right." It was the trial-and-error approach; eventually you "got it!" Could there possibly be a better way? The Jacobson Flare is that "better way." Instead of guessing at altitude, and having to correct that "estimate" for wide, narrow, or sloping runways, wouldn't you rather use a method that results in consistently good landings to any runway or field? The traditional method that uses power to correct for altitude, and pitch for airspeed frequently results in an erratic flight path. Instead, maintaining the correct "sight picture," following the optimum flight path, recognizing the correct "flare point" and properly transitioning from the approach to the landing aim point results in easier to teach, easier to learn, and repeatably good landings. Whether you fly cloth covered, light, or heavy metal airplanes, Capt Jacobson has created a superb App, to help you master landings. With videos from a variety of cockpits, and easy to follow instructions, this App is one of the best tools any pilot could have in their flight bag. I highly recommend it.
The Jacobson Flare Version 2.0 Since 1987, the unique application of The Jacobson Flare has eliminated the imprecise aspects of landing an airplane,...