Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗KOKE FM Austin · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Constant commercials, interruptions mid show, they don’t fix it but they know it is messed up
The malfunctions constantly. The menu to pick which show you want to listen to get stuck every time so you’re stuck choosing between the shows available on top or what is currently on air. Before this issue started my biggest complaint was that there was no way to download the shows to listen when internet connection wasn’t available. Also there was no way to queue the shows to listen to them by preference. Because the shows would load up in order if latest to oldest, if you selected hour 1 of Tuesday’s show, it would automatically start hour 4 of Monday’s show when hour 1 of Tuesday's show was finished.
But ads I have to listen to/watch before the stream plays? It's a radio station. There are ads every couple of minutes already.
The HORN - Austin's Sports Talk 101.9-FM / AM-1260 hornfm.com