Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jenna Keller · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I need everyone to download this app ASAP!! The idea that if we help each other out we can save time throughout our day by not having to wait in ridiculous lines, or showing up to a busy parking lot, or anywhere really… wow. Just wow!
Great idea and with the right creative team, this could be huge!!
Budge is a local discovery app that helps you find places of interest near you – from cafes, parks, and restaurants to museums, shops, and hidden gems...