Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Iaroslav Mironov · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’m a complete self-taught beginner when it comes to Mandarin, and this app is still really helpful! I’ve been having a hard time figuring out where to begin studying as it’s all so overwhelming, but I’m finally making progress with this app! I definitely recommend it for people who are trying to learn basic characters and phrases
I really enjoy the pinyin included with the Chinese characters, it helps with tone and pronunciation. It is fun and simple not so frustrating as I have had with other language learning apps.
Learn 3000 words and 1500 phrases in Mandarin Chinese playing this game. Tap the tiles in the correct order to form the word or phrase. How this work...