Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Ali Said Yuksel · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Nothing to do but grind. Level one makes you kill the same enemy 200 times to get a single level up. Couldn’t make it to level 2 without falling asleep.
Bug where you lose points just for being around the base and the you can’t upgrade the weapons past level 2 even when having the points. Needs a lot of work
Control a mighty tank, shatter enemy lines, and evolve by scavenging metal from your vanquished foes!