Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Paytronix Systems Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app straight up doesn’t work anymore. It used to be functional. Not the best, but functional. Now, anytime I go to order I get a “Oops! Sorry! Something went wrong! Try again later”. I try to sign in, I get “Oops! Sorry! Something went wrong! Try again later”. Try to create a new account, “Oops! Sorry! Something went wrong! Try again later”. At first I thought it might be cause i was trying to order breakfast cause a lot of places won’t have mobile ordering on right away in the morning, but I tried once for lunch and I got the same warning. Then, I assumed my app was just out of date (I don’t keep automatic updates on) but there’s not even an option to update the app. It is just non-functional now.
PLEASE add a function to claim reward points on a missed transaction. I always forget to scan at time of purchase, and there’s no option on the app to add a past visit.
The store (82nd and Milwaukee) could not find my order and almost made me pay for it again because it never entered their system. The first kid shrugged and said “yeah I don’t really know where it’s at” They then they told me to request a refund through the app which I had to show him there is not an option for. He finally made the food with out charging me and acted like he was doing me a favor and not just giving me the food I already paid for. The people who work there don’t know what the app is or how to use it or how it’s supposed to send them orders. It does not seem like it is integrated into the store.
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