Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Zerosum · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This game simply doesn’t seem like a finished game. It’s all repetition with only about two different levels. There’s absolutely no incentive to upgrade your sword, as there’s no durability increase. The shields you destroy at the end are absolutely pointless since there’s no currency or anything. You can even go through an entire level with a sword handle alone. I like the lack of monetization/advertisements though. The game absolutely doesn’t deserve it in this state. This game is as repetitive and pointless as life itself. However, I do enjoy playing it during class to kill time. It’s borderline entertaining, and even addicting since there’s no advertisements to stop you.
Make Your Sword & Rush Through Your Enemies! Stack Gold, Silver and DIAMOND Swords. Upgrade your weapon and clear your way through! NO SHIELD CAN STO...