Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Robert Sillett · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Lot of bugs. Cannot save records. Cannot select band or radio. Keep getting null object error. Wonderful UI but needs lot debugging.
This is a flawed Windows port to iOS. Reported bugs go uncorrected. Several "features" do not work, just return cryptic error message. There is no documention on this program. And any videos are using a screen that is conneted to a pc. Save your time and money until there is a better iOS version
SWLog is a mobile companion application to the full SWLog suite or logging and radio control applications. SWLog allows amateur radio and broadcast (...