Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Code This Lab srl · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I was truly enjoying the game and every time the chef popped onto the screen to praise me when I got a big combo had me giggling...but then ads started popping up while I was in the middle of a level. Not before or even after (which is more common for app games) but right smack dab in the middle... the graphics are amazing, the chef is cute and funny, and I love the music! But the ads popping up while I’m not done with the level? Nope. The add even glitched and wouldn’t start playing so I had to shut down the game and restart it... not fun and popped my enjoyment bubble 😓
Are you a Sushi Addicted??? This match-three is the game for you! Travel far and wide across the Japan discovering new Sushi specialities and match t...