Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Hubbard Radio · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Love the app but the downside of it with the app exclusive contest is it’s hard to enter it. Most time it loads as updating status and doesn’t allow you to enter and you lose out. You can have a lot of listening hours in and it still doesn’t allow you to enter.
Along with 97.9 WRMF and Party 96.3 I wish the stations were still owned and operated Alpha Media so I can still listen to the stations on iHeartRadio.
Your favorite radio station is just one tap away with the Sunny 107.9 mobile app! Listen at work, at the gym, on the road, or wherever else you are...