Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Naquatic · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Okay it looks fun and all but, do you have to have friends to play a match? Because if you do I’m screwed because nobody would play this with me. Just make it where you play with random people please.
Stuck on "auto determining players" screen forever. The reason behind it is Game Center is still broken for many devices, thus using it to do matchmaking can be a disaster. I don't know why your developers haven't realized that but it has been an issue for years. Just give up on Game Center, don't be lazy and implement your own matchmaking feature.
Yo nvm I'm dumb
Three crew members. One self destruct button. This is psychological warfare, and we need bodies. Lots of b--- Oh! Hi! I didn't see you there. Come on...