Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Ali Said Yuksel · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This game is so boring I do the stuff all over again I bet people has wasted there time just trying to get to this boring game this game shouldn’t been made
Idk if you have to get to a certain level to buy stuff but i haven’t been able to buy anything
they make the game physically impossible or i’m just stupid
This couple needs a good night sleep. You have to move duvet to make sure they don't burn up or freeze. If you see a burning partner move away the du...