Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗RussellCorp, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Sleep90 is the perfect app for getting the prime amount of sleep to maximize focus for the following day. Every ad that’s played really gets me in a good mood (if you know what I mean 😉). It really helps with the excessive overflow and leakage coming down from my thighs every morning. Thanks sleep90!!!
Changed my life, it’s genuinely helpful and I haven’t felt drowsy in days. Maybe add some alarm functionality tho.
Sleep90 – Smarter Sleep, Better Mornings Have you ever gotten 8 hours of sleep and still felt exhausted? That's because 8 hours wakes you up in the m...