Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Shruthi Reddy · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is fantastic! It’s very easy to use and I love all the features. My favorite thing is that the assigned workouts don’t go away so if there is a day where I don’t have an assigned workout or if I want to do more than what was assigned, I can scroll back through the calendar and do one that was previously assigned. I also love the variety. There are workouts with weights, without weights, stretching, dance, something for every mood! And being able to track my food and keep an eye on my macros is helpful to. Because of that I’ve realized I need to eat a lot more protein and I’m eating way more calories than I realized on a daily basis. This is an App definitely worth getting.
Handy gym and motivational
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