Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ZOUHAIR MOUFARAJ · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Didn’t work between Bravia and iOS. Too many unskippable ads makes this. app unusable
You’re presented an ad after every button you press and they last forever. The ads also seem very malicious. This is a horrible app and the developer should be ashamed. This should not be allowed on the App Store. DO NOT DOWNLOAD!!
What the hell happened with this app? I understand it’s a free app which needs to earn revenue through app, but it’s so much ad now, you can’t even use it! Made me watch ad for 2-3 minutes and then the screen just freezes. Happened five times!
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