Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Ruslan Balkarov · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Very smooth app. I love how it doesn't have ad.
The app size is small and the function is full, good app
On Standard scrum (modified Fibonnacci), the pattern shows 20, 40, 90, then 100. 90 should be 60 instead to fit the pattern. Other than that it's great!
Planning poker is a consensus-based technique for estimating, mostly used to estimate effort or relative size of development goals in software develo...