Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗NIC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I downloaded the app so that I can get quick access to govt. OTPs. This one completely fails . Kept waiting to get atleast testing msg or welcome mesg. Tried changing settings but no success. Two cents from me When you guys launch any new app please do test it from all the different govt app you’re connecting. This is unacceptable.
The app does nothing. I get notifications but when I click , nothing happens. There are no notifications in the app. Don’t understand the point of this app.
The notification for OTP is failing i.e when you click on a notification it goes to the chat window and its blank!!! This seems like a bug that needs to be fixed
Sandes is an open source based indigenous instant messaging platform developed by NIC, Ministry of Electronics and Information Technology, Government...