Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Alisa Potapova · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Want to like this game, but after using it with my kiddo for a few days, the audio stopped working. The iPhone audio works fine, we checked the settings, everything is toggled on “ON”. We now play other games and are unable to use this one. Seems that if it was functional, it would be a great product from an education standpoint.
I downloaded this app which doesn’t say anywhere how much it is. I like the app, but please be more clear about pricing. Now I know it is a 1.99$ one time charge.
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