Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗8Floor · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have the old version of this game. In order to play it again or start over, you have to delete and reinstall it. A bit of a pain, but not awful. Thank goodness I still have it, because this new version is terrible. The only advantage is the ability to change players, so deleting and reinstalling. However, the story is flawed. Told you have to rebuild a statue when it’s really a tavern and worst of all, it has horrible glitches throughout. I’m SO glad I have the old version. Apple gave me a refund.
Can’t get past Level 10. Pretty sure I paid for it at some point in the last, can’t restore purchase, can’t view ads. I’d might even be willing to purchase (again) if the price was right, but nothing works. Can’t even replay earlier levels.
Level 10 locked up. I can’t even begin the level
There once was a princess named Layna in a magical kingdom. Unable to take the throne before coming of age, her advisors first held the reigns while s...
| Name | Price | Type |
|---|---|---|
| Start offer | $7.99 | One-time |
| One minute offer | $8.99 | One-time |
| Season offer | $10.99 | One-time |
| All Levels | $14.99 | One-time |