Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Routine · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I really want to use this app because the overall idea is excellent. I like how tasks are organized into sections like Due and Due Soon, and the interface has a clean, modern feel. Unfortunately, the experience feels a bit clunky in everyday use. Editing tasks and working with notes isn’t as smooth as I’d expect, and I found recurring tasks confusing. I accidentally created a daily recurring task that I couldn’t seem to delete—it just kept moving to the next day, which made me lose confidence in the app. The app has a lot of potential, and with improvements to task editing, recurring task management, and overall usability, it could become a great productivity tool. Right now, though, it feels like the core experience needs a bit more polish.
AMAZING I love it. It’s got a schedule view for the day, an adjustable calendar view that is pretty much PERFECT. The only downside is the calendar takes a second to load upon opening the app, otherwise amazing. My only real criticism is that, and that when typing in the notes area on the calendar events, it likes to scroll all the way to the bottom or to the top opposite of where you click, no option to minimize the section that shows pictures of your pages at the top, and that YOU CANT MAKE REOCCURRING EVENTS or change the color of them. I know it’s connected to google calendar, but still would be nice to not have to switch apps just to make a reoccurring event. Can’t wait to see this app progress and love it already. - side note of concern: PLEASE PLEASE PLEASE keep it free, if you do add a paid version, just make it so you get extra stuff, and not that the free version is limiting. Ex: don’t restrict number of pages/tasks. Just make the paid version so you can change the colors and theme of the app and icon. Just keep it to being additional customization rather than unlocking restrictions.
Routine is great conceptually as it’s a one of a kind task, note, and calendar platform. It’s super useful to be able to utilize it across various devices and integrate platforms like Notion and Google Calendar. However, as I’ve been using the app, I find that the bugs that it has renders it useless to me on my phone. The best that I can do is create and edit notes tasks, and calendar events from my laptop and use my phone to only view them, but this is extremely annoying because if I am able to use the app on multiple devices, I should be able to use the features on multiple devices as well! When using the phone application I’ve run across issues such as tasks from a checklist duplicating, calendar events not saving, overall issues with typing and editing things which ruins it completely. I really hope that in the near future, these bugs can be improved because Routine is so fresh and it can definitely go somewhere with its features and concept.
Join thousands who rely on Routine Calendar to organize their life, work and get more done. Dubbed a must have app by some of the top leaders and know...