Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗xita apps · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Best thing to invest in
No, it’s a big plastic gold chain with an offensive dollar sign attached to it from the 25 cent gum ball machine. The first 2 times I opened the app to explore its options, I was able to. However upon opening it for the third time, instead of being taken to the app after the ugly ad bombarded your screen, it just opened a new, equally icky ad, then another and another. Making it defective. Had it not done that, I’d given it 3 stars because of it mediocrity. Once it’s fixed I’ll edit my rating/review.
So bogged down with ads it’s impossible to actually use the tool
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| Name | Price | Type |
|---|---|---|
| New Year Offer | $0.99 | One-time |
| Premium Offer | $1.99 | One-time |
| Remove Ads | $3.99 | One-time |