Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Pockapp Lee · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is what I play all day and right before i sleep. I am so addicted to this game.. Rolling the ball is all I think about. I roll the ball on the desk until my teacher tells me to stop. This is it. Roll the ball through every blue hoops. I spend every waking moment on this game. Up until all night playing this till 2am. I love the simple tap gameplay, aesthetic, color, different balls, and different game modes. Best game ever 🏀⚽️🏈🔥🔥
I’m so addicted to this game can’t put it down. Highly recommend 10/10.
The game has the addictiveness to keep on playing and compete against friends
Tap to roll left and right. Roll the ball into every hoops. Choose your favorite ball.