Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Dotsoft · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Did someone take the Motivate grant money and run off with it? Neither IOS nor Android bus apps for Rhodes open beyond the Motivate page. I don’t doubt that both sit there collecting your information if you neglect to uninstall them, though.
MOTIVATE project is funded by the Interreg-MED 2014-2020 European Program and aims to ensure the involvement of citizens in the design of Sustainable...