Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Nguyen Quy Son · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
So when I got this game I thought it was going to be like…. FUN! But instead as soon as I get into the game, it all starts to get annoying! Every like 10 seconds they’re popping up some stupid ad and I really want that to stop because I just wanna play my game but instead of fun I get annoying ads that pops up every two seconds and I get rewarded but then then the ads show up again stop this!
When I opened the game add when I moved to step 2 ad when I moved to step three ad and when I was playing it ad and when I was recording ad. There are to many ads do not get. >:(
There are way too many ads and when you’re trying to press the button, it’ll give you the option to watch an ad. You might not think it’s that bad yet but then when you press the X and try to press the button again, it makes you do the ad and it makes me so mad so I’m gonna give this game a 👎 even though it looks fun on the ads it’s not. It’s only fun when you actually get to play.
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