Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Living Media India Ltd. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love the content in the monthly magazine. However, the app has not been intuitive since beginning and there are no updates to the app for a long time. For e.g. App should allow to scribble on the pages. I have many monthly editions in my account but I could not underline, or highlight or do anything on the pages. Its really frustrating. Attention to the app is equally important like attention to the content.
U need to subscribe first ti do anything, previws are available but u know how subscriptions work
I love Readers digest and I have been reading the paper back version for the past 4 years. When I came to know about the mobile version of it, I was so thrilled and happy. I thought that I can read it on the go without any disturbance. But the app needs a lot of improvements, 1. The magazine needs to fit the screen completely. Right now, i had to zoom in and read it which is so hard. 2. It should have dictionary search and highlight feature. 3. It should provide the way to move to next pages either by swiping left to right or vice versa or by swiping up. These minor improvements once done will provide a rich user experience. Please consider this in your update...!!
Reader’s Digest has been the world’s biggest-selling magazine for nearly nine decades. It is also India’s largest-selling magazine in English. Beneath...