Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Verso l'Alto Software LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This used to be a useful app for the CoCoRaHS network. The app update today appears to be another money grab, making some features I used to have access to no longer functional. I had to pay for this app originally but it appears that wasn’t enough. Will be deleting.
All that and more so. Expected rain fall, YTD, weekly data, monthly, snowfall vs rain - really any way you can slice wet stuff that falls from the sky, this app does it. Every gardener, farmer, and weather geek needs to have this on their phone.
As you know, rain and snow have a profound impact on lives and property. The recent atmospheric river events in California are a prime example of this. Having hyper-local reports of rain and snow totals from community members on the ground can be helpful in protecting life and property. The recently developed RainParade app surfaces these hyper-local reports and it’s incredibly useful for me and my family.
Do you ponder how much it rained yesterday? Are you concerned about precipitation for your crops, trees, or garden? Do you wonder if this spring was w...