Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Weather Forecast Technologies · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I downloaded the app after reading a glowing review in Cult of Mac, but I’m frankly perplexed by their excitement. I understand that it is designed to be “hyperlocal”, which is great if you have no intention of going anywhere else, but why not include the ability to check out the hyperlocal weather/forecast at other locations, so you can make appropriate travel plans? Besides which it is generally interesting to be able to see real time weather elsewhere, so I’m puzzled that this is not a basic feature. And then, as far as I can see, the only kind of forecast data you can get is temperature. Why not also include the ability to bring up graphs of predicted wind, precipitation, cloud cover etc? If those improvements could be made (and assuming the AI works (I have no reason to believe it wouldn’t) then this could become a go-to app, but right now sadly it is not.
I really like the appearance and presentation of the information, looks great. I would like the location to be city drive instead of state on the widget. I travel allot on seeing three city is really helpful.
I really love the design and idea. I was thinking of getting the premium version, but after 30 minutes into the advance check, there was no rain. However, I got wet in the horrible rain. I really wanted to give it 5 stars, but the app failed in its main functionality 🥲
Rainbow Weather (formerly Rainbow.ai) is a hyperlocal weather app that helps you keep your plans for the day and not get wet. Get extremely precise r...
| Name | Price | Type |
|---|---|---|
| Rainbow Weather - Premium (Weekly) | $3.99 | Weekly |
| Rainbow Weather - Premium (Monthly) | $4.99 | Monthly |
| Rainbow Weather - Premium (Monthly) | $7.99 | Monthly |
| Rainbow Weather - Premium (Monthly) | $7.99 | Monthly |
| Premium Monthly | $7.99 | Monthly |
| Rainbow Weather - Premium (Annual) | $14.99 | Yearly |
| Rainbow Weather - Premium (Annual) | $29.99 | Yearly |
| Rainbow Weather - Premium (Annual) | $29.99 | Yearly |
| Rainbow Weather - Premium (Annual) | $39.99 | Yearly |
| Rainbow Weather - Premium (Annual) | $49.99 | Yearly |