Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗OneZeroDigital · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
F1/2/3, MotoGP and even WEC ( I haven’t found it on any apps on the app store atm )
I took a look into the app and so far I’m glad it works efficiently though I do have some things for the devs to add but overall it’s pretty cool
This morning’s “big update” broke the app.. no info displayed on the widgets, just empty white boxes.. Update: After deleting & reinstalling the app works again. The developer responded to my initial review with that instruction (I had already done it) so good on them for that communication. Mentioning a removal/reinstallation requirement (if needed) in future update notes would be helpful!
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