Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jeremy Sry · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
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This app, as well as Jeremy of course, has been such a game changer for me. Being able to change my workouts on the fly to mold my situation for the day whether I’m at the gym or home or traveling really gives you no reason not to workout. First time doing online training and really love it more than in-person training. With previous trainers, in my experience, you’re kind of on your own on days you don’t meet up with them. With this app you have a set workout every day and can view them in advance. Jeremy is available to answer any questions you may have and you can even send in videos to make sure you’re doing something correctly if you’re unsure.
With Pursuit, you can begin your fitness journey in no time. Get a fully personalized workout and meal plan tailored to your fitness goals. Progress t...