Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Eric Dolan · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Was really excited to find this app, but it has not worked once. It will show me the article titles, but when I click on them nothing loads. Please fix this! I want this app!
I downloaded this a few weeks back and it worked great. But the last week or more it just doesn’t load any articles. The blue progress circle just spins forever. Happy to give five stars if this issue gets fixed.
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