Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Heather Marriott · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is a fun game with cool graphics and challenges for all levels from beginner to expert Tower defense players. What makes this game stand out from the rest is it’s conservation theme and message. Very well done, should be a part of the WWF education platform. Great job!!!
Fun game for anyone! Easy levels for kids and challenging levels for adults.
A tower defense game that can be played anywhere at any time. No WiFi required. Absolutely no ads or in app purchases. Save the cute animals from...