Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Anthony Grant-Marston · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Like others I initially wasted money on iplod that never updated then went offline. Then pocket Sgt which became a paid subscription rip off. But this so far is the best. So far all the most pertinent legislation is here for free and in a well laid out app. Top work to those who have made this app, you are appreciated.
Why did I not find this before now. I started looking around when a rival product doubled its subscription charge. This product is actually easier to use and find what is needed. I particularly like to promise of no subscription. TBH I did not really need the pro enhancements, the adds are not intrusive, but I bought it just the same to support the developer. And to the developer kudos to you for not getting on the subscription bandwagon & and making the app work offline (another failing of the rival product). Really pleased with this app!!
A fellow police officer pointed out this app to me due to a large part of its content being similar to a project I’ve been working on for a number of years. Having viewed this app, it’s not only clear that the author has conducted a massive cut and paste job to harvest content found freely elsewhere, he’s also done the same to data published by a colleague of mine and his website. Again, information freely available. The fact that the author of this app has plagiarised the information from two websites that I know of, and wishes to profit from content created by others, is deeply uncool.
Pocket Toolkit is an offline capable application that gives access to a variety of references and features that can be used to assist Police Officers,...