Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗BUILT BY FOUNDRY, INC. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
So many games to play instantly and then send to my friends to challenge! Also I can see them playing!
It’s fun! There’s a lot of games to play and it’s easy to find a couple that are easy to really sink a lot of time into. Easy replacement for doomscrolling
I deleted all my other games off my phone. I saw this on TikTok and I was initially a little hesitant of whether it is actually TikTok for games…but it is and it’s better than I thought it could be. I’ve been on the app for a couple days now and I can tell you it’s AMAZING! Everyone should download!
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