Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Radixweb · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
You must create an account with them before you can see whether the app is any good. In the App Store, they say Create a Book with just “3 easy steps” FALSE. You must give them your email and create an account with them BEFORE you can start the “3 easy steps”. Also, This app seems to work only in portrait mode. Seriously ? A photo book app on the iPad only works in portrait mode ?
I live in the US and have used Shutterfly. Was looking for an alternative to use in India since it is too expensive to have Shutterfly ship to India. Pros: - the quality of the photo book was excellent - I opted for express shipping and the product was delivered in 2-3 days - it was pretty easy to create the photo book and the app is user friendly Cons: - the app is usable only on the phone - we cannot change the size of individual components on a page (this is the advanced editing feature on Shutterfly) Overall, very happy with the service and will be ordering more!
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